Ok, so youre at that stage where youve gotten just enough content to publish your first e-book, finally the grunt work is out of the way. Sit back and pat yourself on the shoulder for a job well done. Next task on the list? How to add fresh content to your already existing e-book, I personally find it much easier to add to an already existing e-book then to create an e-book! But one does not shine without the other. Can you think of any sub-niche market your target audience would like more information about, something that would definitely grab their attention and add: Punch to your e-book. Increased interest for your e-book.but even more importantly Increased sales of your ebook. Add a higher perception value to your already existing ebook.How do you go about finding that all elusive nugget? Always turn to your target market for the best ideas on which sub-niche markets to explore next, not what you think they might be interested in but what they are buying and recommending to others. Case-In-Point: A few months ago I created an e-book related to a certain breed of dog. I made it through the grunt work and now simply add to the e-book one step at a time, one product review or interview at a time. I ended up picking (by reading what the most used products or most wanted products by this particular target market were) a pedigree software program for a back end sales product. This pedigree software program helps owners of animals keep all the details they could ever want to track in a database about their pets. What owner wouldnt want to know about a software program that could help make tracking certain details of their pets easy and convenient? So I simply contacted the owner of this particular software program, told him that I was interested in including information about his product in the e-book I had created. He knew it was a win/win situation and gladly agreed to answer a couple of questions regarding how his software worked and what benefit it could bring to the reader. The end result, more content for the e-book with only a few minutes of work involved on my part plus the possibilities of making commission from the back end sales of the pedigree software which sells for $95.00 U.S., which I get a nice chunk of every time someone clicks on my link and makes a purchase. So you see, its not that hard to add fresh content to your e-book. With the right angle, you can make your e-book unique from your competitors, more informative to the reader, putting more money in your pocket. Summary: Expanding an already existing e-book is simply a matter of reading what products your target market purchases, analyzing their wants and needs, focusing on one sub-niche market at a time. You have permission to reprint -by Brian Holte |
